Looking at Google Analytics Data for my site, I notice that there are 2 distinct populations. Those that look and read through a project article (5-10 minutes) and those that stay a few seconds on each page they visit. There doesn’t seem to be much of a ‘middle ground’ – meaning those that just spend a minute or two. This is telling me that a large number of visitors are looking for something quickly but are not finding it.
The original purpose of the site was to ‘record’ some of the projects I have been working on as they were going along, and to document the problems and solutions as they came along. However, Im not catering for the majority of the increasing number of visitors, since I’m guessing they are just looking for a quick answer to a small problem.
I’ve decided to create a section of the site that is devoted to short snippets – quick answers to common problems – to cater for these casual visitors, and hope they will eventually stay a little longer to take a look at some of the more substantial topics covered.
The snippets will be initially a ‘Getting Started Series‘ which I’ve kicked off today, but later I’ll move to ‘Difficult Snippets’, for those harder to find solutions.
I generate content for these new areas I’ll be keeping an eye on the effect on the Analytics and report back here. If you are looking for any particular topic to get priority then feel free to post your request or comments on the forum.